Free Beer & Hot Wings: Samuel Adams’ April Fool’s Prank Serves Up HeliYum [Video]
With Tuesday being April Fool’s Day, a bunch of companies were trying to dupe their customers into fake or new products and services that they were supposedly now offering.
Beer maker Samuel Adams got in on the action as well, introducing its new beer HeliYum, a beer infused with helium.
Watch the company’s founder, Jim Koch, talk about the great new brew!
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Source: Free Beer & Hot Wings