If there's one thing about Michiganders, it's that they are a proud bunch. Yoopers, especially, rank up there with Texans when it comes to state pride. I believe this comes with a uniquely shaped state that is fit for merchandising. If I had a dollar for every bumper sticker with the Michigan mitten holding something, I'd be rich (we've all seen the one of the mitten holding a gun).

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But embracing Michigan has always been a very visual experience. If you go to Sleeping Bear Dunes, you can take a photo, but you can't take the smell of the lakeshore with you...until now. Pure Michigan has created a new set of fragrances for each season of the year, allowing you to bring the smells of Michigan with you anywhere.

Pure Michigan via YouTube
Pure Michigan via YouTube
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Pure Michigan x Aroma Labs "FRESH" Fragrance

Pure Michigan, Michigan's tourism brand, and Aroma Labs, a Kalamazoo fragrance blending boutique with locations in around Michigan, Illinois, and Tennessee that allows you to create custom fragrances, have collaborated to create a scent that captures the wonder of Michigan's natural beauty in a bottle, available to spray whenever and wherever you want.

READ MORE: Michigan's Upper Peninsula Gets Its Own Viral 'Rap' Hit

Dubbed "FRESH", the scent reportedly captures "freshwater coastline, wineries, lavender fields, and laughter." It is a multi-functional 4-oz spray designed for use on linen, to spruce up your rooms, or for use on your body. While I can't say what "laughter" smells like, the rest is pretty appealing to me.

Pure Michigan and Aroma Labs have already announced a partnership to create fragrances for Michigan's other three seasons: 'HARVEST' in the fall, 'FIRST SNOW' in the winter, and 'AWAKENING' in the spring.

So, How Does It Smell?

I visited the Aroma Labs location in Downtown Grand Rapids to give the fragrance a sniff of my own. I'm pleased to report that the spray has a very pleasant smell. It is a light scent that would be great for spraying on your sheets or to freshen up a room.

Realized I set the spray down and didn't turn the label back around - sorry Aroma Labs. The worker fixed it afterwards, I promise / Tommy McNeill, Townsquare Media
I realized I set the spray down and didn't turn the label back around - sorry, Aroma Labs. The worker fixed it afterwards, I promise / Tommy McNeill, Townsquare Media
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I don't wear body spray, so I don't think I'm fit to give an opinion on that usage. Overall, I'm a fan of the collaboration so far and look forward to the autumn spray. The summer fragrance is available now.

Meijer Gardens Summer Concert Series 2025

The Meijer Gardens annual summer concert series lineup for 2025 has been revealed, and it features some pretty big names. Here's who you can expect to see this summer. Tickets will go on sale April 19 for members and April 26 for the public.

Gallery Credit: Tommy McNeill

Now Open in 2025: West Michigan's Hottest New Restaurants

We can all get stuck in restaurant ruts. If you're looking for a new spot to grab a bite and a beverage, read on!

New West Michigan dining destinations include bakeries, authentic Mexican restaurants, Cajun eateries, new American cuisine, vegan joints, even a beloved Grand Rapids breakfast and lunch joint that's been resurrected. Check out the new bars and food trucks too!

As more restaurants open up, we'll continue to add to this list, so check back!

Gallery Credit: Janna

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