A lot of football fans are upset that British rock band Coldplay was chosen as this year's Super Bowl halftime performer, so the search is on for the perfect alternative and we may have found it.

Adult entertainment company Brazzers will launch their 'ZZ Halftime' at the exact moment that Coldplay takes the stage at Super Bowl 50.

'ZZ Halftime' will be absolutely free to watch, will last approximately 45 minutes, and will be Super Bowl-themed, whatever that means.

Mario Nardstein, product director for Brazzers, said 'ZZ Halftime' is basically their way of thanking all of their loyal fans, according to a press release from the company:

The ZZ Halftime show is a fan-based initiative to thank both NFL and loyal Brazzers fans with free content during the Super Bowl. So, if you can’t score with Coldplay, at least you can score with Brazzers.

Brazzers has confirmed, via their Twitter account, that some of the actresses participating in the 'ZZ Halftime' include Eva Notty, Romi Rain, and Jada Stevens.

'ZZ Halftime' will begin at approximately 8 p.m. EST (7 p.m. CST) this Sunday, February 7th.

[Brazzers]