An entertainment reporter from Los Angeles TV station KTLA, Sam Rubin, was interviewing Samuel L. Jackson, and seemed to have the same issue that Eric Zane of "The Free Beer & Hot Wings Morning Show" has from time to time.

He confused Jackson with another black actor, Laurence Fishburne.

The reporter asked Monday morning for Jackson's reaction to a Super Bowl commercial with Fishburne, a "Matrix"-inspired ad for Kia.

Jackson, knowing EXACTLY what happened, smashed down on the gas pedal and let the reporter have it.

He didn't let up, no matter how many times the reporter tried to change the subject to Jackson's latest project, "RoboCop," which opens this week.

The original Rubin-Jackson interview and Rubin's apology are in the KTLA video below.

Source: Free Beer & Hot Wings